The Sandwich Generation and Freedom


by Brent Haydey



Sandwich generation and freedom

Image credit to OkanaganLife

Over the past year I’ve come to really understand the sandwich generation and the impact being in the middle of it can have on your business and your life.

We’ve heard about it for years. With the mass of the population getting older and living longer along and with baby boomers and generation X having kids later in life we’d likely find ourselves in a situation where we’d be caring for our kids and our parents at the same time.

The Sandwich Generation!

My first experience of it came years ago when my mother faced terminal cancer and both she and my dad needed support. At the time my business was not fully developed so creating freedom in my day was pretty easy. I was grateful to be able to be there for my mom and to help out my dad during that tough time. No resulting burnout. Work life balance was totally in check. But that was then and this is now.

Now my dad’s health is in decline and it’s a completely different experience. My mom could rely on my dad when she was ill. My dad doesn’t have that support so he needs to rely on his kids. True sandwich generation. My sisters and I have all stepped up to support dad each step of the way so far but it hasn’t been easy.

It can have a significant impact on ones entrepreneurial freedom as a business owner. Living in the sandwich generation necessitates redefining ones work life balance for the foreseeable future.

For some this can pose significant challenges to time, energy, and ability to focus on work while remaining productive and profitable. It can leave you feeling like you are needing to decide between work and your family. It can also leave you feeling like you must, at least temporarily, choose between supporting your parents or your kids. Maybe not both.

Burnout can become very real. Stress can mount. Being in the middle of the sandwich generation can severely limit your entrepreneurial freedom.


Right now stop and think for a moment. How prepared are you to step into this role should something happen today to your parent leaving them needing your support?

Like I said we’ve heard about this for years. We all may face it at some point. If you take the time to design your business such that you have freedom in it to focus on what you are best at and love most AND you develop the systems and support to allow you freedom from your business when you want or need it most you can embrace this time with your loved ones with little stress, no burnout, and no regret.

Even though my business is set to allow me that freedom there are still challenges that arise. As I live my experience in the sandwich generation I’ll write more about it. I hope my experience and insight can help you when the time arises in your life but if you need some help along the way please contact me. It’s what I do!


Calm Waters Podcast

Follow here so you don’t miss an episode.

One Wave Academy

Enrich your learning further by enrolling in our online courses at One Wave Academy.

One Wave Academy

One Wave Global

Join a community of people who value work-life balance in way that works for each of us at One Wave Global.

One Wave Global

About the Author

Brent Haydey Profile PhotoBeginning with a degree in exercise science and kinesiology, Brent Haydey has evolved over thirty years as an entrepreneur; building four businesses, and as a health, executive, and life coach.
Learn more about Brent >

Ready for your next post? Check out these related articles:

When Inspiration Is Not Enough

You know the excitement you feel when you experience a moment of inspiration or motivation. It has you totally pumped up and ready to go forth and act upon that inspiration in a way like never before. You feel like you’re on top of the world and ready to take on...

Being A Prisoner of Procrastination

Procrastination is a continuing battle that I am winning more often than not lately but it wasn’t always that way.  How about you? Do you procrastinate? Most of us do? You see it, you know it, you don’t like it when you do, yet you still do it… right? Until I looked...

3 Steps To Focus On What Matters Most

One key to being productive is your ability to focus on those things that matter most to you. How hard is that for you? We’ve all got to do lists and urgencies do come up (usually other peoples urgencies) but what about those things that really matter most. You know,...